This analysis apply RFM model to quantitatively rank and categorize customers based on the recency, frequency and the total amount of money of their recent orders

This Cohort table sorts customers by when they made their first purchase and calculate the retention rate of each groups by checking how many of them keep buying over months.

A Python-based analysis investigating the evolution of content trends on Netflix over the years.

A SQL analysis and visual dashboard of sales and shipping data for a global superstore, highlighting key trends and operational insights.